RE/MAX Fine Homes - Orange County Real Estate Blog: RE/MAX Leads in Two Elite Reports

RE/MAX Leads in Two Elite Reports

By Deborah Ball Kearns, RE/MAX Times Online Editor
Two major industry surveys reaffirm again that RE/MAX, which leads in per-agent productivity in both reports, has the most productive sales force in the business.


The results of this year’s REAL Trends 500 and the RISMedia Power Broker Report are telling: RE/MAX averaged over 14 transaction sides per agent in both reports – more than double the competition.In the REAL Trends 500 survey, RE/MAX holds 21 of the 25 spots on the survey's new list of Top 25 brokerages by Transaction Sides Per Agent.

What's more, the Power Broker Report shows that RE/MAX agents averaged $2.9 million in sales volume – 62 percent more than all other agents in the rankings and 145 percent more sales volume than Keller Williams agents.

RE/MAX Affiliates can visit Mainstreet to read a Dave Liniger BlogStreet posting about the results.

Major points
Here are other key highlights from the Power Broker Report:

  • RE/MAX agents closed an average of 14.7 transaction sides compared to 6.7 transaction sides for all other competitors. In total transaction sides, RE/MAX closed 38 percent more than Keller Williams, which had 87 percent more agents.

  • Coldwell Banker agents averaged 56 percent less in sales volume than their RE/MAX colleagues.

  • For every transaction side closed by a Century 21 agent, a RE/MAX agent closed two, on average.

  • RE/MAX placed 390 brokerages in the rankings of the nation's top 1,000 largest real estate firms by transaction sides. Only one other company had more than 100.

Nearly a quarter of all brokerages in the REAL Trends 500 survey are RE/MAX: 111 of the Top 500 and 90 more in the Up-and-Comers category. RE/MAX agents averaged over $3 million in sales volume, or 62 percent more than all other competitors.

Use the stats
You can leverage these competitive advantages in your own personal promotions, listing presentations and recruiting efforts with two powerful tools:

RE/MAX vs. Power Broker Report Communications Resource PDF

RE/MAX vs. REAL Trends 500 Communications Resource PDF.

These downloadable, interactive PDFs contain several tools to help you communicate the network’s edge:

  • Talking points with key report highlights such as head-to-head brand comparisons and network-only statistics.

  • Breakout productivity graphs showing head-to-head comparisons on closed per-agent transaction sides and sales volume.

  • Social media messaging you can use on Twitter and Facebook to spread the word virally.

  • Ads that appeared in RISMedia’s Real Estate Magazine and the REAL Trends 500 showing RE/MAX as the undisputed leader in a head-to-head comparison of closed transaction sides per agent.
RE/MAX Affiliates may share this article, provided they do not charge for it and this notice is included. All other rights reserved.

Comment balloon 1 commentLee Ann Canaday • June 01 2011 12:39PM


Good information.  Thanks for posting.

Posted by Steven Wright, CRS - Home Real Estate - 720-989-5283 (Home Real Estate) about 8 years ago